Blogging

Why hire a digital marketing company

Why Hire A Digital Marketing Company?

By Raney Day Design | November 29, 2023

Whether you’re a startup or a growing company, hiring a digital marketing agency can be a savvy way to uplevel your marketing efforts. In this article, we break down what a digital marketing company does and some of the key benefits of hiring one. What is a Digital Marketing Company?…

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What Does Online Visibility Really Mean?

By Raney Day Design | July 13, 2022

If you search, “What is online visibility?” you’ll get almost 400 million results and a variety of brief descriptions for what’s actually a complex concept. You’ll find definitions such as: We don’t know about you, but we don’t find those to be particularly helpful. So, let’s back up a second.…

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How to Add a Spacer Block to WordPress

By Raney Day Design | April 7, 2021

Spacer blocks give a little bit of “elbow room” between two other blocks. (Kind of like your mom sitting between you and your sibling at the movies so you couldn’t fight.)  But before we describe how to add a spacer block, let’s talk about why you’d want to add a…

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How to Change Uncategorized Default on WordPress | Raney Day Design

By Raney Day Design | March 24, 2021

As always, we deal with first things first! Before we get into how to change the default setting for blog posts from “Uncategorized” to something else, you might want to know the reasons why the default should be change. Also, maybe you want to know: “Is this tips really for…

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Adding a Cover Image Block to a WordPress Page or Post

Adding a Cover Image Block to a WordPress Page or Post

By Raney Day Design | October 7, 2020

The cover image is the first thing visitors see when they land on your webpage or post, so use them to make a great first impression! Why Change the Default Cover Image? You’ve probably heard this before, but your site visitors are going to give you 10 seconds or less to decide…

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Adding Headings to Pages and Posts in the WordPress Editor

By Raney Day Design | September 16, 2020

Heading blocks are placed between sections of text on a page or a post for a variety of reasons. For one, no one likes to look at, much less read, a big ‘wall’ of text. Without headings to break up the text, it looks hard to follow – and dare…

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Embedding Videos into a Blog Post

WordPress Wednesday Tip: Embedding Videos into a Blog Post

By Raney Day Design | May 12, 2020

You know that using video as part of your social media strategy has been the rage for a few years now. And guess what! Its popularity – and therefore its importance to marketing strategy – has only continued to grow. In fact, it’s beginning to dominate the social media space.…

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How to Increase Your Conversion Rates

How to Increase Your Conversion Rates

By Raney Day Design | October 16, 2018

Most businesses that have a website track and monitor traffic to their sites. However, many may see where they are getting good traffic, but they are not getting many sales. Do you know what you need to do to increase your conversion rates and get people to do the action…

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Video Content vs Written Content

Video Content vs Written Content

By Raney Day Design | October 3, 2018

Every business owner knows that a marketing campaign is important to their business. Do you know which content to use to maximize your marketing strategy? There is a lot of debate on which content is best, video content or written content. Really, you have to decide which content is going…

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Understanding Content Volume

Understanding Content Volume

By Raney Day Design | September 26, 2018

We all know that content is king when it comes to marketing, but how much content is too much or too little? If you’re not publishing/posting something new, valuable, and worth paying attention to every single day, then you’re losing valuable leads. Let’s talk more about content volume and what…

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