Digital Strategies for Today’s Busy Business Owners
It may sound hard to believe but EVERY business needs a website, no matter how small the business is. While you may think it’s just a waste of time and resources, honestly you can’t afford to not have a website. We know we keep saying it (and really we can’t say it enough) but…
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When you start your business you need a solid online presence. This means different things for different people, but it really all boils down to essential elements. You need a good website, knowledge about reviews and how to get them, understand directories, and knowing how people find you. Let’s go over these things one by…
Read MoreMarketing strategies are only effective if they are sending the right message. You know what your business does and you want to center your marketing around what customers are buying. But are you sending the right message about your brand? Or are you driving your customers away by sending the wrong message? Show the heart…
Read MoreHaving a marketing strategy is good, but you need more than good. You need a great marketing strategy. Because a great marketing strategy means you get more traffic to your business. We all know more traffic means more money. So what makes a great strategy? Knowing who to target To really make a solid marketing…
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Your website style says a lot about you and your business. Just a few simple elements can make your brand dazzle or it can make it can turn people away. It’s amazing how something as simple as style can make or break your brand. Let’s look at your style and make sure your style is…well,…
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Okay so either you are starting a new business or you are relaunching one. What is the first thing you need? Correct, a logo. Before you start building/rebranding your business, you need to create a company logo. This will set your brand and will determine how your web design will look. Not sure where to…
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Your website should do more than showcase your goods or services. It needs to make your brand stand out and be remembered. Remember, your website is your online calling card. You want people to think of you and your site when they need something in your industry. Is your website branding on point? No? Here…
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Having your social media feeds on your website can increase your social media following. We recommend this plugin to get you started. Team Element
Read MoreA very special edition of WordPress Wednesday. How we use Canva Like a Boss for Graphic Design. Websites, social media, ads… they all need images. If you are familiar with graphic design (or just a noob), you should check out Canva. We use it to create the AMAZING graphic for all of our work. …
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