How Often To Blog/ Social Media Post

In today’s business world you should have a marketing strategy. As any good marketing company can tell you, blogs and social media posts are an important part of your strategy. But how often should you post to get the most leads and exposure? Well, there’s no real good answer for ...
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Video Content vs Written Content

Every business owner knows that a marketing campaign is important to their business. Do you know which content to use to maximize your marketing strategy? There is a lot of debate on which content is best, video content or written content. Really, you have to decide which content is going ...
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Understanding Content Volume

We all know that content is king when it comes to marketing, but how much content is too much or too little? If you’re not publishing/posting something new, valuable, and worth paying attention to every single day, then you’re losing valuable leads. Let’s talk more about content volume and what ...
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How To Create a Lead Generation Strategy

Everyone has heard the phrase “lead generation,” but do you know how to create a simple but powerful lead generation strategy? Most small business owners don’t. We are going to go over nine powerful ideas on how to get the most out of your lead generation strategy.   Don’t be ...
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New Look, New Approach, and a New Attitude

Hey there!  Jen here checking in.  Since I launched and moved this business to the great state of PA it has undergone some changes over the years.  It has been a crazy-fun, enjoyable yet informative ride.  As with many businesses we’ve seen growing pains, but I personally believe we took ...
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Using Call To Actions

You are getting traffic to your site, but do you know how to make them customers? Sure you may have a button that says something like “Buy Now” but does that really get people to buy? Let’s look at some ways to improve your call to actions to get people ...
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Keeping Your Content Fresh

A lot of business owners will create their website and think that is good enough. However, to keep your customers coming back to your site again and again you need to keep your content fresh. This may include adding new content to pages. Here are some ways you can keep ...
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Why Is Site Speed Important?

If you are noticing that viewers are not staying on your site for long and are not converting to sales, then one thing that you need to check is your site speed. What is a website site speed and why is it important? Site speed can impact your ranking and ...
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Understanding Website Security

Most business owners think that since they are a small business that they don’t need to worry about internet security. They feel that since they are such a small business they don’t have to worry about being hacked. Unfortunately, that is a misconception. EVERY business should have website security. You ...
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6 Ways To Keep Your Website Running Like a Boss

Having a website is a labor of love and is the backbone of your online presence. It can be easy to let it fall to the wayside when you are busy running your business. There are some simple things you can do to make sure your website is in tip-top ...
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