Marketing Strategy

How to Master Customer Retention in a Digital World

By Raney Day Design | October 8, 2024

How well do you know your customers? Like, REALLY know them? Can you identify their: These days, keeping people interested is all about RETENTION. But don’t worry, we’re not saying you need to keep them glued to their screens around the clock. We want to focus on building strong, lasting…

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Boost Your Bottom Line: Secrets to Skyrocketing Your Conversion Rates

By Raney Day Design | September 12, 2024

So, you’ve got a killer website. It’s sleek, it’s stylish, and it’s got all the bells and whistles. But there’s just one tiny problem—those visitors aren’t turning into leads.  Don’t worry, we’ve got your back!  Let’s jump into the fabulous world of Conversion Rate Optimization (CRO). Think of it as…

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How Often Should You Blog or Post on Social Media?

By Raney Day Design | August 26, 2024

We know you’re busy juggling a million things, from managing inventory to serving customers with a smile. But there’s one more thing that needs to be on your to-do list: blogging and publishing content on social media. You might be wondering, “How often should I truly be doing this?” We’ve…

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Crafting a Winning Social Media Strategy

By Raney Day Design | June 11, 2024

Has this ever happened to you? You’ve created the perfect Facebook post, sprinkled with witty captions and eye-catching pictures or videos, only to hear crickets in response.  Frustrating, right? Fear not, because you’re about to learn how to transform your social media presence from a whisper into a roar! At…

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When to Bring in the Digital Marketing Pros

By Raney Day Design | May 14, 2024

You’ve poured your heart and soul into your business. You’ve got an amazing product or service that you know can change lives. But there’s just one tiny problem… nobody knows about it! That’s where we come in.  Raney Day Design isn’t just any digital marketing agency – we’re your partners…

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Choosing the Right Theme for Your WordPress Site

By Raney Day Design | April 17, 2024

When it comes to your WordPress site, every click matters. Attention spans are fleeting and first impressions are paramount. We can’t stress this enough: your website’s theme can make or break your online presence. Think of it as the virtual gateway to your brand. Your theme is more than just…

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Lights, Camera, Action! Unveiling the Power of Video Marketing

By Raney Day Design | April 9, 2024

Let’s face it. We live in a world where attention spans are fleeting and competition for consumer engagement is something fierce. But there’s a powerful tool that stands above the rest: video marketing! From the mesmerizing visuals of a product demo to the heartfelt stories of satisfied customers, video has…

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Enhancing Your WordPress Blog with Video Content: Why it Matters and How to Do it Right

By Raney Day Design | April 3, 2024

It’s WordPress Wednesday! Ever wonder how to embed video in your WordPress blog? We’ve got you covered. In fact, all month long in April, Raney Day Design will be giving you tips and tricks about video marketing and how to use it to attract customers and keep them coming back…

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March Marketing Madness: Scoring Big With Paid Advertising

By Raney Day Design | March 12, 2024

It’s March Madness on the court and in the digital marketing world and as a small business owner, you’ve got to stay ahead of the game! So what’s your strategy to beat your competition?  Coming off the bench is a secret weapon known as paid advertising. While it may seem…

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Resurrecting Your Inbox: Why Email is Far From Dead

By Raney Day Design | February 13, 2024

Back in 2010, Facebook COO Sheryl Sandberg predicted email would soon be obsolete. Fast-forward 14 years and Sandberg is no longer with the tech giant (she resigned in 2022), but you know what’s still around? Email. In fact, despite this rapidly evolving landscape of digital marketing, email has stood the…

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