Marketing Strategy
Knowing your traffic is great, but you need to know what your users are doing while they are on your site. Are they looking at the same products? Are they looking at the home page? We can help you find out what is keeping your viewers engaged on your site.…
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Every business needs a website. That goes without saying, but what you also need is Google Analytics. This free tool from Google has so much information that can help you design your website to focus on what people want as well as maximize your marketing. All you need to take…
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As an entrepreneur you may only look to the future, but it’s always good to look back and recap your year. This recap should show you what the ups and downs of the past year were along with help you decide where you want the upcoming year to go. To…
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The new year is almost here. But do you know how to make your business stand out during the shopping craze? It’s easy to get lost in the shuffle of all the businesses doing advertising and trying to have that one last push for sales for 2019. Here are some…
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Digital marketing can be a confusing concept…but it doesn’t have to be. Digital marketing is simply a marketing plan for how you are represented online. This will include your website, social media posts, blog posts, online listings, and any other online aspect. With the rise in numbers of how many…
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If you are looking to build your leads database, you probably want to use an opt-in form on your website. Digital marketing is a very effective way of reaching your customers and part of that strategy plan is using opt-ins to gain more email addresses. These addresses are used for…
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As a small business owner, you may not always have the budget to put towards a large SEO package and you may be considering doing your own on-site SEO. SEO can be complicated, and you may not feel like you understand it well enough to do a good job. However,…
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You always hear people talking about how you need to have a mobile friendly website. Why, what’s the big deal about being mobile friendly? My web builder charges me more for mobile friendly so why should I spend the money? Here are some important reasons why you should make sure…
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Most businesses that have a website track and monitor traffic to their sites. However, many may see where they are getting good traffic, but they are not getting many sales. Do you know what you need to do to increase your conversion rates and get people to do the action…
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Every business owner knows that a marketing campaign is important to their business. Do you know which content to use to maximize your marketing strategy? There is a lot of debate on which content is best, video content or written content. Really, you have to decide which content is going…
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