Marketing Strategy
Back in 2010, Facebook COO Sheryl Sandberg predicted email would soon be obsolete. Fast-forward 14 years and Sandberg is no longer with the tech giant (she resigned in 2022), but you know what’s still around? Email. In fact, despite this rapidly evolving landscape of digital marketing, email has stood the…
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Improve Your Customer Relationships with Raney Day Design’s email marketing services. Manage your contacts, reach customers in real time, automate campaigns & more.
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Google, Yahoo, and Yelp are usually the first sites that come to mind when thinking of ways to help your business be more discoverable online, but we’ve compiled a list of 3 unique options you can utilize when managing your business listings – and the best part? They won’t cost…
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So, you want a “great” website. Or maybe you’re ready for a makeover, and you’re thinking, “we want to improve our website.” Well, do you know exactly what you mean by that? In other words, do you know what the goal of your website is? It’s easy to get caught…
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“I had a content marketing plan and then the COVID-19 pandemic hit. Now what?” If you’ve had a similar thought, then you sound like many of our clients, and we are here to help you figure out your next moves for content marketing under COVID-19. The good news is that…
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It may sound hard to believe but EVERY business needs a website, no matter how small the business is. While you may think it’s just a waste of time and resources, honestly you can’t afford to not have a website. We know we keep saying it (and really we…
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When you start your business you need a solid online presence. This means different things for different people, but it really all boils down to essential elements. You need a good website, knowledge about reviews and how to get them, understand directories, and knowing how people find you. Let’s go…
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Marketing strategies are only effective if they are sending the right message. You know what your business does and you want to center your marketing around what customers are buying. But are you sending the right message about your brand? Or are you driving your customers away by sending the…
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Having a marketing strategy is good, but you need more than good. You need a great marketing strategy. Because a great marketing strategy means you get more traffic to your business. We all know more traffic means more money. So what makes a great strategy? Knowing who to target To…
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Your website style says a lot about you and your business. Just a few simple elements can make your brand dazzle or it can make it can turn people away. It’s amazing how something as simple as style can make or break your brand. Let’s look at your style and…
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