Keeping It Professional

By Raney Day Design / November 28, 2018 / 0 Comments

We have all heard the phrase “keeping it real” but in business the key phrase to remember is “keeping it professional.” Staying professional in the workplace is one of the most important things to do for the chance of success. In situations of employee to employee, employer to employee, and employee/owner to customer; here are…

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The Power of Digital Marketing

By Jennifer Sakowski / November 21, 2018 / 0 Comments

Digital marketing can be a confusing concept…but it doesn’t have to be. Digital marketing is simply a marketing plan for how you are represented online. This will include your website, social media posts, blog posts, online listings, and any other online aspect. With the rise in numbers of how many people are shopping online, you…

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Why Have Opt-ins?

By Raney Day Design / November 14, 2018 / 0 Comments

If you are looking to build your leads database, you probably want to use an opt-in form on your website. Digital marketing is a very effective way of reaching your customers and part of that strategy plan is using opt-ins to gain more email addresses. These addresses are used for sending information about your product…

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How Often To Blog/ Social Media Post

By Raney Day Design / October 10, 2018 / 0 Comments

In today’s business world you should have a marketing strategy. As any good marketing company can tell you, blogs and social media posts are an important part of your strategy. But how often should you post to get the most leads and exposure? Well, there’s no real good answer for that. Let’s look at why.…

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Understanding Content Volume

By Raney Day Design / September 26, 2018 / 0 Comments

We all know that content is king when it comes to marketing, but how much content is too much or too little? If you’re not publishing/posting something new, valuable, and worth paying attention to every single day, then you’re losing valuable leads. Let’s talk more about content volume and what it means for your business.…

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5 Tools that Make Managing Your Social Media Presence Easier

By Raney Day Design / March 20, 2018 / 0 Comments

Let’s’ face it.  When it comes to marketing your business, there’s a lot to do – and keep tabs on.  Blogging . . . maintaining your website . . . sending email campaigns, and, of course, managing your social media presence.  That alone can potentially take hours every day.   Creating posts. Curating content. Engaging…

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Social Media KPIs: How Business Owners Can Track Social Media ROI

By Raney Day Design / July 25, 2017 / 0 Comments

Regardless of whether your business has been on social media for years or you’re just starting out, it’s important to establish and monitor social media KPIs to make sure you’re getting a high return on your investment. ‘What is a KPI?’ you ask. Key Performance Indicators are data points you measure to determine whether your…

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3 More Ways Not to Curate Content on Twitter

By Raney Day Design / March 21, 2017 / 0 Comments

Have you ever started following someone on Twitter only to regret it the next day?  Maybe their tweets have overtaken your feed?  Or their links direct you to spammy sites?  Or they don’t practice social sharing etiquette and pass off someone else’s content as their own?  From the popularity of last month’s post, 3 Ways…

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Social Media Marketing Falling Flat? 5 Ways You Can Fix It

By Raney Day Design / March 7, 2017 / 0 Comments

Social media marketing falling flat? As a results-oriented entrepreneur, it’s really frustrating when your marketing efforts aren’t producing the results you were expecting. But you can start turning things around today with these 5 Tips to Improve Your Social Media Presence.   Social Media Marketing Falling Flat? 5 Ways You Can Fix It 1. Get…

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3 Ways {Not} to Curate Content for Your Twitter Followers

By Raney Day Design / February 7, 2017 / 3 Comments

You work hard to provide valuable and useful information to your fans on Twitter.  But there’s a fine line between being helpful and flat out annoying.  And it’s a surprisingly easy line to cross.  Here are 3 ways not to curate content for your Twitter followers.    3 Ways NOT to Curate Content for Your Twitter…

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