Social Media
“I had a content marketing plan and then the COVID-19 pandemic hit. Now what?” If you’ve had a similar thought, then you sound like many of our clients, and we are here to help you figure out your next moves for content marketing under COVID-19. The good news is that…
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Having your social media feeds on your website can increase your social media following. We recommend this plugin to get you started. Team Element
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As a business you probably have more than one social media account right? And it can be time-consuming to post to all of them. Never fear, Hootsuite is here! See why we feel this tool is worth its weight in gold.
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As we all know (or should know) social media is a powerful tool in growing your customer base. You should also be using it to expand your brand loyalty. Honestly, nowadays social media can make or break a business. Now, companies like us at Raney Day Design can run social…
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Digital marketing can be a confusing concept…but it doesn’t have to be. Digital marketing is simply a marketing plan for how you are represented online. This will include your website, social media posts, blog posts, online listings, and any other online aspect. With the rise in numbers of how many…
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If you are looking to build your leads database, you probably want to use an opt-in form on your website. Digital marketing is a very effective way of reaching your customers and part of that strategy plan is using opt-ins to gain more email addresses. These addresses are used for…
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We all know that content is king when it comes to marketing, but how much content is too much or too little? If you’re not publishing/posting something new, valuable, and worth paying attention to every single day, then you’re losing valuable leads. Let’s talk more about content volume and what…
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Let’s’ face it. When it comes to marketing your business, there’s a lot to do – and keep tabs on. Blogging . . . maintaining your website . . . sending email campaigns, and, of course, managing your social media presence. That alone can potentially take hours every day. …
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Regardless of whether your business has been on social media for years or you’re just starting out, it’s important to establish and monitor social media KPIs to make sure you’re getting a high return on your investment. ‘What is a KPI?’ you ask. Key Performance Indicators are data points you…
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Have you ever started following someone on Twitter only to regret it the next day? Maybe their tweets have overtaken your feed? Or their links direct you to spammy sites? Or they don’t practice social sharing etiquette and pass off someone else’s content as their own? From the popularity of…
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