content marketing

5 Reasons to Repurpose Your Content

5 Reasons to Repurpose Your Content

By Jennifer Sakowski | February 20, 2018

As a savvy entrepreneur, you know you need to add content marketing to your overall marketing strategy. Not only does content marketing generate more than three times as many leads as tradition outbound marketing, but it also costs 62% less1. But if you’re only creating new content, you’re doing it…

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5 Steps to Develop a Content Marketing Funnel for Your Small Business

5 Steps to Develop a Content Marketing Funnel for Your Small Business

By Jennifer Sakowski | September 19, 2017

Did you know that 74% of people choose to do business with the first company to provide valuable and useful content? Or that 52% view more than 8 pieces of content from the company they give their business to?1 Read on and learn how to develop a content marketing funnel…

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Improve Your Conversion Rate with Content Funnels

Improve Your Conversion Rate with Content Funnels

By Jennifer Sakowski | September 5, 2017

Are you satisfied with your conversion rate? If not, you’re certainly not alone. Over 42% of business owners report that converting leads to customers is their biggest challenge. Read on for a great way to improve your conversion rate.   Can you believe yesterday was Labor Day?  Fall will be…

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3 ways not to curate content for your twitter followers

3 Ways {Not} to Curate Content for Your Twitter Followers

By Raney Day Design | February 7, 2017

You work hard to provide valuable and useful information to your fans on Twitter.  But there’s a fine line between being helpful and flat out annoying.  And it’s a surprisingly easy line to cross.  Here are 3 ways not to curate content for your Twitter followers.    3 Ways NOT to…

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