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WordPress Wednesday Tip: Embedding Videos into a Blog Post

By Jennifer Sakowski | May 12, 2020

You know that using video as part of your social media strategy has been the rage for a few years now. And guess what! Its popularity – and therefore its importance to marketing strategy – has only continued to grow. In fact, it’s beginning to dominate the social media space.…

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How to Use Keywords

By Jennifer Sakowski | July 25, 2018

If you have heard anything about SEO I am sure you have heard the word “keywords” before. But do you know what keywords are and how they work? What can keywords do for your site? Let’s go a little more in detail about what keywords are and what they do.…

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How to Set Up a Gravatar

WordPress Wednesday 34: How to Set Up Your Gravatar

By Jennifer Sakowski | February 7, 2018

Have you noticed that some people have a photo next to their name when they leave a comment on a website? Sometimes, it’s a picture of the actual person. Or it might be a brand’s logo. Other times, it can be a generic person icon.       These pictures are…

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5 Important Things to Check Before Implementing Your Inbound Marketing Strategy

5 Important Things to Check Before Implementing Your Inbound Marketing Strategy

By Jennifer Sakowski | January 16, 2018

Ready to start acting on your 2018 inbound marketing plan? Great! Set yourself up for success by making sure you’ve taken these 5 crucial steps before implementing your inbound marketing strategy.   So you’ve finished developing your 2018 marketing plan. Congratulations! If you’re like you most small business owners, you’ve…

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how to change the default timezone in wordpress

WordPress Wednesday Tip 33: How to Change the Default Timezone in WordPress

By Jennifer Sakowski | January 3, 2018

If you’ve been working with WordPress, you might have noticed that when you post a blog, published a page, respond to a comment, or view a form entry, the time is displayed.  WordPress defaults to Universal Time Coordinated, or UTC. But what if the default time isn’t correct for your…

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2018 digital marketing strategy

3 Tips to Develop a 2018 Digital Marketing Strategy that Positions You For Growth

By Jennifer Sakowski | December 19, 2017

With 2017 quickly coming to a close, it’s time to work on your 2018 digital marketing strategy. And we’re not talking opening this year’s strategy, changing a few dates, and renaming it ‘‘2018 Online Marketing Plan.’ Nope. Not at all. We want 2018 to be the year you set goals…

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How to add a copyright to the footer of your wordpress site

WordPress Wednesday Tip 32: How to Add a Copyright to the Footer of Your WordPress Site

By Jennifer Sakowski | December 6, 2017

With the end of the year quickly approaching, it’s time to start thinking about changes and updates to your site. One change that you need to make is the copyright in the footer of your site. And in WordPress Wednesday Tip 32, we’re going to show you how to do…

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5 Online Networking Tips You Can Use Today

5 Online Networking Tips You Can Use Today

By Jennifer Sakowski | November 21, 2017

Love it or hate it, networking is an absolute must for all businesses.  But in today’s digital world, there’s much more available to business owners than just traditional networking events. Online networking is just as powerful as in-person networking and can lead to great opportunities.  Here are 5 online networking…

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WordPress Wednesday Tip 31 How to Password Protect a Page in WordPress

WordPress Wednesday Tip 31: How to Password Protect a Page in WordPress

By Jennifer Sakowski | November 8, 2017

Have you ever noticed the visibility option in the publishing section of your WordPress pages? Wondering what it’s for and how to use it? Well, you’re in luck because we’re going to tell you about one of WordPress’ nifty features within this option! By default, all of the pages on…

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How to customize confirmations in Gravity Forms

WordPress Wednesday Tip 30: How to Customize Confirmations in Gravity Forms

By Jennifer Sakowski | October 25, 2017

As one of your biggest marketing investments, your website needs to bring you a steady stream of leads.  And forms are one of the easiest ways to achieve this. You probably have at least one on your site already.  (If not, check out WordPress Wednesday Tip 28 and learn how…

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