Raney Day Design
Do you ever log into Google Analytics, see a bunch of graphs, numbers, and percentages, and immediately feel like you’ve been dropped into a calculus exam you didn’t study for? Bounce rate? Average session duration? Conversion paths? Sure, they sound fancy, but what do they actually mean for your business?…
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If you think running an online store is just about picking pretty products and posting cute photos, think again. There’s a dark, sneaky side of e-commerce lurking behind the scenes: card testing attacks. It’s the sneaky way hackers are trying to dip into your revenue without you even noticing. But…
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Artificial Intelligence isn’t just for sci-fi movies anymore (E.T., anyone?). From the way your phone suggests text messages to the way Google sorts search results, AI has quietly integrated itself into our daily routines. And now, thanks to tools like ChatGPT and other content generators, AI has taken center stage…
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Sometimes cold calling feels like a shot in the dark. You pick up the phone, dial a number, and hope the person on the other end might want what you’re offering. Most of the time, you’re met with “not interested,” a voicemail box, or worse: a dial tone. It’s frustrating,…
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Managing your online reputation can feel overwhelming—like trying to clean the house just minutes before unexpected guests arrive. It’s stressful, time-consuming, and never quite finished. But your digital first impression matters. Ignoring it isn’t an option—especially when one outdated or negative review could be the reason a potential customer moves…
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When it comes to digital marketing, the debate between organic SEO and paid search ads is as old as the internet itself. Some swear by the slow-and-steady approach of search engine optimization (SEO), while others are all about the instant visibility of paid search. But what if we told you…
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Running a WordPress site means juggling a lot, and one thing that often gets overlooked is who has access to what. Whether you’re a business owner, blogger, or nonprofit leader, understanding user roles can make a big difference in how smoothly and securely your site runs. So let’s break it…
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Data is the fuel that powers modern marketing, driving personalized experiences, higher engagement, and better conversions. But here’s the catch: mishandling customer data can turn that fuel into a PR wildfire! Yikes! Consumers care more about privacy now more than EVER. The tricky part is using people’s info in a…
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Your WordPress website is the backbone of your business. Whether you’re managing an eCommerce store, a blog, or a service-based site, losing your data to hacking, server crashes, or accidental deletions can cause serious setbacks. That’s why having a reliable WordPress backup strategy isn’t just a good idea—it’s essential for…
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As any business owner or marketer will tell you, getting a new customer is fantastic – but keeping them? Now that’s where the magic happens! While new customer acquisition is important, customer retention and loyalty should be your bread and butter. Why? Because it’s far more cost-effective to retain existing…
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