marketing strategy

5 Reasons to Repurpose Your Content

5 Reasons to Repurpose Your Content

By Jennifer Sakowski | February 20, 2018

As a savvy entrepreneur, you know you need to add content marketing to your overall marketing strategy. Not only does content marketing generate more than three times as many leads as tradition outbound marketing, but it also costs 62% less1. But if you’re only creating new content, you’re doing it…

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2018 digital marketing strategy

3 Tips to Develop a 2018 Digital Marketing Strategy that Positions You For Growth

By Jennifer Sakowski | December 19, 2017

With 2017 quickly coming to a close, it’s time to work on your 2018 digital marketing strategy. And we’re not talking opening this year’s strategy, changing a few dates, and renaming it ‘‘2018 Online Marketing Plan.’ Nope. Not at all. We want 2018 to be the year you set goals…

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5 Steps to Develop a Content Marketing Funnel for Your Small Business

5 Steps to Develop a Content Marketing Funnel for Your Small Business

By Jennifer Sakowski | September 19, 2017

Did you know that 74% of people choose to do business with the first company to provide valuable and useful content? Or that 52% view more than 8 pieces of content from the company they give their business to?1 Read on and learn how to develop a content marketing funnel…

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Improve Your Conversion Rate with Content Funnels

Improve Your Conversion Rate with Content Funnels

By Jennifer Sakowski | September 5, 2017

Are you satisfied with your conversion rate? If not, you’re certainly not alone. Over 42% of business owners report that converting leads to customers is their biggest challenge. Read on for a great way to improve your conversion rate.   Can you believe yesterday was Labor Day?  Fall will be…

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social media marketing falling flat? 5 ways you can fix it

Social Media Marketing Falling Flat? 5 Ways You Can Fix It

By Jennifer Sakowski | March 7, 2017

Social media marketing falling flat? As a results-oriented entrepreneur, it’s really frustrating when your marketing efforts aren’t producing the results you were expecting. But you can start turning things around today with these 5 Tips to Improve Your Social Media Presence.   Social Media Marketing Falling Flat? 5 Ways You…

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