Online Marketing
In this week’s WordPress Wednesday, we continue talking about different tools we find amazing, and this week’s entry is Canva for graphic design. We’d like to show you a little bit about Canva, which you can use to create graphics for free. There is a pro version of Canva, but…
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Most people feel that once the website is built and is live then all they need to is maybe throw some advertising to it and that’s it. Unfortunately it’s not that easy. Once your site is up and you have traffic going to it you need to monitor your…
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Blogging isn’t just about sharing your thoughts and expertise; it’s also a powerful tool to boost your SEO ranking. However, to maximize its potential, proper formatting is key. Luckily, tools like the Yoast SEO plugin can make this process a breeze. While there’s a paid version of Yoast, the free…
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Let’s’ face it. When it comes to marketing your business, there’s a lot to do – and keep tabs on. Blogging . . . maintaining your website . . . sending email campaigns, and, of course, managing your social media presence. That alone can potentially take hours every day. …
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As a savvy entrepreneur, you know you need to add content marketing to your overall marketing strategy. Not only does content marketing generate more than three times as many leads as tradition outbound marketing, but it also costs 62% less1. But if you’re only creating new content, you’re doing it…
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Love it or hate it, networking is an absolute must for all businesses. But in today’s digital world, there’s much more available to business owners than just traditional networking events. Online networking is just as powerful as in-person networking and can lead to great opportunities. Here are 5 online networking…
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A few days ago, we were at an event and overheard a group of small business owners talking about landing pages. “I don’t know,” one said. “I think it’s just a page on your website.” “I’m not really sure what they’re for,” remarked another. Always up for helping fellow…
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You probably know that the majority of us (a whopping 81%) conduct online research before making a purchase. But, did you know that the most common way people gather information is by visiting company websites? It’s true! After conducting an online search, 36% of people directly visit a company’s website.…
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