Online Marketing

top 10 ways to invest your business

10 Ways to Invest in Your Business During a Slow Time

By Raney Day Design | March 30, 2020

We don’t need to tell you how the COVID-19 pandemic is turning the world upside down, forcing us to social distance and limiting our abilities to transact business. Businesses have had to reduce staff, change their operating hours, or close completely for the time being. Despite communities rallying to support…

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Don't Think A Website Is Important? Think Again

Don’t Think A Website Is Important? Think Again

By Jennifer Sakowski | July 17, 2019

  It may sound hard to believe but EVERY business needs a website, no matter how small the business is. While you may think it’s just a waste of time and resources, honestly you can’t afford to not have a website. We know we keep saying it (and really we…

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Accelerate Your Business Online

How to Accelerate Your Business Online

By Jennifer Sakowski | July 16, 2019

When you start your business you need a solid online presence. This means different things for different people, but it really all boils down to essential elements. You need a good website, knowledge about reviews and how to get them, understand directories,  and knowing how people find you. Let’s go…

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A Great Marketing Strategy = More Traffic

Are You Sending The Right Marketing Message?

By Jennifer Sakowski | July 9, 2019

Marketing strategies are only effective if they are sending the right message. You know what your business does and you want to center your marketing around what customers are buying. But are you sending the right message about your brand? Or are you driving your customers away by sending the…

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A Great Marketing Strategy = More Traffic

A Great Marketing Strategy = More Traffic

By Jennifer Sakowski | July 3, 2019

Having a marketing strategy is good, but you need more than good. You need a great marketing strategy. Because a great marketing strategy means you get more traffic to your business. We all know more traffic means more money. So what makes a great strategy? Knowing who to target To…

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Show Off Your Style

Show Off Your Style

By Jennifer Sakowski | June 26, 2019

Your website style says a lot about you and your business. Just a few simple elements can make your brand dazzle or it can make it can turn people away. It’s amazing how something as simple as style can make or break your brand. Let’s look at your style and…

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Make Your Website Branding On Point

Make Your Website Branding On Point

By Jennifer Sakowski | June 18, 2019

Your website should do more than showcase your goods or services. It needs to make your brand stand out and be remembered. Remember, your website is your online calling card. You want people to think of you and your site when they need something in your industry. Is your website…

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we-use-canva-like-a-boss-for-graphic-design

We Use Canva Like A Boss for Graphic Design

By Jennifer Sakowski | May 29, 2019

In this week’s WordPress Wednesday, we continue talking about different tools we find amazing, and this week’s entry is Canva for graphic design. We’d like to show you a little bit about Canva, which you can use to create graphics for free. There is a pro version of Canva, but…

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understanding-key-performance-indicators

Understanding Key Performance Indicators

By Jennifer Sakowski | July 17, 2018

  Most people feel that once the website is built and is live then all they need to is maybe throw some advertising to it and that’s it. Unfortunately it’s not that easy. Once your site is up and you have traffic going to it you need to monitor your…

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Formatting Your Blog for Better SEO

By Raney Day Design | July 3, 2018

Blogging isn’t just about sharing your thoughts and expertise; it’s also a powerful tool to boost your SEO ranking. However, to maximize its potential, proper formatting is key.  Luckily, tools like the Yoast SEO plugin can make this process a breeze. While there’s a paid version of Yoast, the free…

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