Online Marketing

When to Bring in the Digital Marketing Pros

By Raney Day Design | May 14, 2024

You’ve poured your heart and soul into your business. You’ve got an amazing product or service that you know can change lives. But there’s just one tiny problem… nobody knows about it! That’s where we come in.  Raney Day Design isn’t just any digital marketing agency – we’re your partners…

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March Marketing Madness: Scoring Big With Paid Advertising

By Raney Day Design | March 12, 2024

It’s March Madness on the court and in the digital marketing world and as a small business owner, you’ve got to stay ahead of the game! So what’s your strategy to beat your competition?  Coming off the bench is a secret weapon known as paid advertising. While it may seem…

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Resurrecting Your Inbox: Why Email is Far From Dead

By Raney Day Design | February 13, 2024

Back in 2010, Facebook COO Sheryl Sandberg predicted email would soon be obsolete. Fast-forward 14 years and Sandberg is no longer with the tech giant (she resigned in 2022), but you know what’s still around? Email. In fact, despite this rapidly evolving landscape of digital marketing, email has stood the…

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Build Enduring Relationships with Your Customers with Email Marketing

By Raney Day Design | April 25, 2023

Improve Your Customer Relationships with Raney Day Design’s email marketing services. Manage your contacts, reach customers in real time, automate campaigns & more.

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Creative Ways to List Your Business and Get Noticed – for Free!

By Raney Day Design | January 19, 2023

Google, Yahoo, and Yelp are usually the first sites that come to mind when thinking of ways to help your business be more discoverable online, but we’ve compiled a list of 3 unique options you can utilize when managing your business listings – and the best part? They won’t cost…

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What Does Online Visibility Really Mean?

By Raney Day Design | July 13, 2022

If you search, “What is online visibility?” you’ll get almost 400 million results and a variety of brief descriptions for what’s actually a complex concept. You’ll find definitions such as: We don’t know about you, but we don’t find those to be particularly helpful. So, let’s back up a second.…

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Your Website Needs a Makeover

Why Your Website Needs a Makeover

By Raney Day Design | March 18, 2021

Your Website Needs a Makeover If It’s Not Working for You (or If It’s Cringey) Have you ever encountered one of those women who’s still rocking her hairstyle from the 80s? Well, that’s how your business looks if it’s been more than a couple of years since your website had…

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What Is Online Visibility and How to Get It

What Is Online Visibility and How to Get It

By Raney Day Design | March 3, 2021

There’s a reason we call it a “web address.” Your website is your online location for showcasing your business and the unique solution it offers. Naturally, you want to “drive traffic” to your site just as you hope customers will drive to your physical store (if you have one). But…

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Bounce Rate

Understanding Bounce Rates

By Raney Day Design | July 13, 2020

What’s a bounce rate, and why is it important to know? An individual “bounce” is a single-page visit to your site. That is, a visitor arrives on a page on your website and immediately says, “Let’s bounce!” without doing anything else on your site, such as clicking to another page.…

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marketing content under covid

Marketing Content Under COVID-19 Quarantine

By Raney Day Design | April 23, 2020

“I had a content marketing plan and then the COVID-19 pandemic hit. Now what?” If you’ve had a similar thought, then you sound like many of our clients, and we are here to help you figure out your next moves for content marketing under COVID-19. The good news is that…

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