Raney Day Design
We have talked about how to answer and engage your customers. But do you know why it’s so important? Your goal is to make sales and create revenue. There are benefits to having your customers engage with your business. You have a better understanding of what customers want. When customers…
We have all heard the phrase “keeping it real” but in business the key phrase to remember is “keeping it professional.” Staying professional in the workplace is one of the most important things to do for the chance of success. In situations of employee to employee, employer to employee, and…
If you are looking to build your leads database, you probably want to use an opt-in form on your website. Digital marketing is a very effective way of reaching your customers and part of that strategy plan is using opt-ins to gain more email addresses. These addresses are used for…
As a small business owner, you may not always have the budget to put towards a large SEO package and you may be considering doing your own on-site SEO. SEO can be complicated, and you may not feel like you understand it well enough to do a good job. However,…
An essential part of any marketing campaign includes at least one landing page. However, there may be some website owners that feel that landing pages are a waste of time and money. This is simply not true. Landing pages are invaluable to your marketing campaign. Let’s look closer at what…
You always hear people talking about how you need to have a mobile friendly website. Why, what’s the big deal about being mobile friendly? My web builder charges me more for mobile friendly so why should I spend the money? Here are some important reasons why you should make sure…
Many business owners feel that posting blogs is a waste of time (or money if you are paying someone else to write them). However, they are a powerful part of getting your business recognized and getting your website to rank higher. In truth, if you are posting blogs you have…
Most businesses that have a website track and monitor traffic to their sites. However, many may see where they are getting good traffic, but they are not getting many sales. Do you know what you need to do to increase your conversion rates and get people to do the action…
Every business owner knows that a marketing campaign is important to their business. Do you know which content to use to maximize your marketing strategy? There is a lot of debate on which content is best, video content or written content. Really, you have to decide which content is going…
We all know that content is king when it comes to marketing, but how much content is too much or too little? If you’re not publishing/posting something new, valuable, and worth paying attention to every single day, then you’re losing valuable leads. Let’s talk more about content volume and what…