Marketing Strategy

Show Off Your Style

Show Off Your Style

By Jennifer Sakowski | June 26, 2019

Your website style says a lot about you and your business. Just a few simple elements can make your brand dazzle or it can make it can turn people away. It’s amazing how something as simple as style can make or break your brand. Let’s look at your style and…

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Make Your Website Branding On Point

Make Your Website Branding On Point

By Jennifer Sakowski | June 18, 2019

Your website should do more than showcase your goods or services. It needs to make your brand stand out and be remembered. Remember, your website is your online calling card. You want people to think of you and your site when they need something in your industry. Is your website…

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What Are They Doing While They're Here?

What Are They Doing While They’re Here?

By Raney Day Design | March 27, 2019

Knowing your traffic is great, but you need to know what your users are doing while they are on your site. Are they looking at the same products? Are they looking at the home page? We can help you find out what is keeping your viewers engaged on your site.…

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Keep An Eye On Your Website

Keep An Eye On Your Website

By Raney Day Design | March 19, 2019

Every business needs a website. That goes without saying, but what you also need is Google Analytics. This free tool from Google has so much information that can help you design your website to focus on what people want as well as maximize your marketing. All you need to take…

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Your Year in Review

By Raney Day Design | December 26, 2018

As an entrepreneur you may only look to the future, but it’s always good to look back and recap your year. This recap should show you what the ups and downs of the past year were along with help you decide where you want the upcoming year to go. To…

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Selling For The New Year Craze

By Raney Day Design | December 18, 2018

The new year is almost here. But do you know how to make your business stand out during the shopping craze? It’s easy to get lost in the shuffle of all the businesses doing advertising and trying to have that one last push for sales for 2019. Here are some…

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The Power of Digital Marketing

The Power of Digital Marketing

By Jennifer Sakowski | November 21, 2018

Digital marketing can be a confusing concept…but it doesn’t have to be. Digital marketing is simply a marketing plan for how you are represented online. This will include your website, social media posts, blog posts, online listings, and any other online aspect. With the rise in numbers of how many…

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Why Have Opt-ins?

Why Have Opt-ins?

By Raney Day Design | November 14, 2018

If you are looking to build your leads database, you probably want to use an opt-in form on your website. Digital marketing is a very effective way of reaching your customers and part of that strategy plan is using opt-ins to gain more email addresses. These addresses are used for…

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Using On-Site SEO/Yoast

Using On-Site SEO/Yoast

By Raney Day Design | November 7, 2018

As a small business owner, you may not always have the budget to put towards a large SEO package and you may be considering doing your own on-site SEO.  SEO can be complicated, and you may not feel like you understand it well enough to do a good job. However,…

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Why Be Mobile Friendly?

Why Be Mobile Friendly?

By Raney Day Design | October 24, 2018

You always hear people talking about how you need to have a mobile friendly website. Why, what’s the big deal about being mobile friendly? My web builder charges me more for mobile friendly so why should I spend the money? Here are some important reasons why you should make sure…

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