Small Business Tools
It may sound hard to believe but EVERY business needs a website, no matter how small the business is. While you may think it’s just a waste of time and resources, honestly you can’t afford to not have a website. We know we keep saying it (and really we…
When you start your business you need a solid online presence. This means different things for different people, but it really all boils down to essential elements. You need a good website, knowledge about reviews and how to get them, understand directories, and knowing how people find you. Let’s go…
Marketing strategies are only effective if they are sending the right message. You know what your business does and you want to center your marketing around what customers are buying. But are you sending the right message about your brand? Or are you driving your customers away by sending the…
Having a marketing strategy is good, but you need more than good. You need a great marketing strategy. Because a great marketing strategy means you get more traffic to your business. We all know more traffic means more money. So what makes a great strategy? Knowing who to target To…
Your website style says a lot about you and your business. Just a few simple elements can make your brand dazzle or it can make it can turn people away. It’s amazing how something as simple as style can make or break your brand. Let’s look at your style and…
Okay so either you are starting a new business or you are relaunching one. What is the first thing you need? Correct, a logo. Before you start building/rebranding your business, you need to create a company logo. This will set your brand and will determine how your web design will…
Your website should do more than showcase your goods or services. It needs to make your brand stand out and be remembered. Remember, your website is your online calling card. You want people to think of you and your site when they need something in your industry. Is your website…
In this week’s WordPress Wednesday, we continue talking about different tools we find amazing, and this week’s entry is Canva for graphic design. We’d like to show you a little bit about Canva, which you can use to create graphics for free. There is a pro version of Canva, but…
We have all have heard of or used a captcha before. Sweet Captcha has a catchy name but it’s not so sweet to your website. Like we mentioned in our earlier blog, this is a major plugin on the blacklist. Not only is it not wanted by hosting companies, but…
You’re only human and it’s only technology…but sometimes broken links on your website happen. We know you have a lot going on and keeping up with broken links just isn’t on your radar. But they are more important than you think. So the quick and easy fix is a plugin…